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Bitazza Brings Web3 to Life
Fuse provides the infrastructure that makes Bitazza’s Freedom Wallet a contender to change how people interact with cryptocurrency.
- Country:
Thailand - Website:
Bitazza.com - Token:BTZ
- Freedom Wallet:
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Working side-by-side with the FUSE chain, we have been able to manage our product expansion at a competitive pace
Who are Bitazza?
Bitazza started life in 2018 as a centralized cryptocurrency exchange with roots in Thailand and operations across Southeast Asia. However, between 2020 and 2021, the number of active centralized exchanges fell. At the same time, decentralized exchanges grew substantially.
As a result, it was clear Bitazza needed to diversify, so the team introduced a two-tier token system that combines the Bitazza utility token (BTZ) with a fully-backed USD Freedom (USDF) stablecoin.
With this change, Bitazza set its sites as a gateway for crypto adoption through business use with the release of its Freedom Wallet, built using Fuse technology.
Pain points
Running gasless transactions on a Layer 1 blockchain - To accommodate the needs of its users and offer gasless transactions Bitazza sought a sustainable solution. Running on Ethereum was unthinkable due to the gas costs involved in completing transactions. At the same time, building a customized blockchain was an option but not something to be approached lightly.
Complementary Self-custodial Wallet - while Bitazza offers a custodial solution for users on the exchange, the growing trend of using non-custodial solutions required Bitazza to build a secure, simple, and mobile-first solution in order to retain its users and address their growing needs.
As the builder of Freedom products and the Freedom Ecosystem; collective Web3 ready-to-use products interconnected with the Bitazza trading platform, it is crucial for us to grow together with a blockchain partner aligned with our vision in making solutions accessible to those who need them the most.
Bitazza uses the Fuse Network and Mobile SDK as a Solution
Bitazza, under the leadership of Kevin Heng, Chief Strategy Officer, identified Fuse as a blockchain focused on being the most friendly for Web3 payments with a suite of ready-made products and tailored tooling customized for businesses. As an EVM-compatible Layer-1 blockchain, Fuse provided a compelling choice.
Bitazza built the Freedom Wallet, a non-custodial mobile wallet running on Fuse Network, built using Fuse’s infrastructure. The completely customizable white-label Fuse Wallet and Charge platform gives Bitazza the perfect non-custodial solution, allowing Bitazza to extend to its users features such as a decentralized identity, NFT minting, social recovery in case of lost passwords, and the availability of escrow services, and facilitating fast, low-cost transactions.
Minting stablecoins on Fuse. Bitazza created the 100% fiat-collateralized USDF stablecoin, powered by Fuse. This allows Bitazza to store deposited fiat or crypto funds in escrow. Moreover, Fuse provided the perfect solution for
Bitazza uses Fuse for tokenized consumer loyalty clubs. Bitazza minted a native token on the Fuse blockchain which is used to create tokenized loyalty, whereby users earn loyalty points for purchases of goods and services online and in real-life.
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Knowledge and resource sharing are key to driving real impactful changes which would allow all industries to open up and consider making blockchain technology a part of their business. This has positioned Freedom and consequently Bitazza at the forefront of the industry.
Bitazza launch Freedom
Ensuring BTZ has lots of utility beyond the exchange platform was the goal, as well as rewarding those who believe in the long-term prospects of Bitazza. Today, Bitazza’s utility token BTZ is used across several projects and provides one of the most comprehensive utilities among exchange tokens.
By building on top of the Fuse Wallet infrastructure, the Bitazza team created Freedom, an iOS and Android-compatible mobile payments solution, with transactions fuelled by BTZ.
Moreover, a way for businesses across Southeast Asia to create their own branded non-custodial Web3 wallet and revolutionize their loyalty reward programs using the Fuse blockchain and staking.
Freedom lets businesses digitize their company with their own tokenized ecosystem and incentivize customers with privileges, rewards, and more. At the same time, it enables enterprises to give customers the option to pay with crypto through a cross-border payment solution.
In addition, with the launch of the Freedom Card and Freedom programs, holders qualify for credit card rebates through staking and can spend their BTZ and USDF at an increasing number of retailers.
Building on Fuse means Bitazza can offer businesses in Southeast Asia a way to customize and brand a wallet and adopt fast, low-cost crypto payments for their needs. As a result, they position themselves as leaders or innovators in their respective markets.
From beauty salons to coffee shops, business owners and entrepreneurs now have access to technology and experiences once reserved for companies and organizations with the deepest pockets. From communities based around NFTs to protocols running economies, blockchain demonstrates an excellent tool.
Bitazza is bringing this into real-life experiences, businesses, and events - helped by Fuse technology.
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Fuse Helps Businesses Grow
Bitazza uses Fuse’s infrastructure for:
Web3 Payment alternatives
By operating and using Fuse’s SDK, Bitazza offers other businesses an easy, seamless, payment solution at lower costs and high reliability.
User Retention and Engagement
Creating a non-custodial solution to retain users wishing to off-board its custodial exchange solution.
Creating an easy and cheap payment solution that attracts real-life and online businesses to use Freedom Wallet
Creating a loyalty club that offers customized benefits to users
Customer Acquisition
Appealing to new users, outside its exchange services, seeking a mobile non-custodial wallet
Appealing to new users seeking an easy web3 mobile payment solution
Consumer Loyalty
Generating a web3 tokenized loyalty club that offers interoperability between businesses and provides users added value
End results
Building on Fuse means Bitazza can offer businesses in Southeast Asia a way to customize and brand a wallet and adopt fast, low-cost crypto payments for their needs.
As a result, they position themselves as leaders or innovators in their respective markets.
If Bitazza’s partners are anything to go by, the music and nightlife industries are leading the way in Southeast Asia. For example, Mustache Bangkok and Epic Entertainment use Freedom Wallet to make their parties, events, and shows more immersive.
The Freedom Wallet allows small businesses to up their game and capture more online loyalty, which will be a critical metric in a fast digital and mobile world.
From beauty salons to coffee shops, business owners and entrepreneurs now have access to technology and experiences once reserved for companies and organizations with the deepest pockets.
To date, thousands of wallets have been created by end users, with more than 100 thousand transactions completed for under $0.01 on Fuse Network.
From communities based around NFTs to protocols running economies, blockchain demonstrates an excellent tool. Bitazza is bringing this into real-life experiences, businesses, and events - helped by Fuse technology.
It's been a great experience working with the Freedom Wallet solution for EPIC Entertainment events. Payment activities at the events were smooth, seamless, convenient, and cost-effective. These are all the things event organizers highly value.
You don’t just go to Mustache to a party or BKK Cafe and Sports Bar to watch a game. Now, you can be part of a community, spend their tokens, and earn rewards.
For businesses, It can help customer retention by gamifying the experience of using your services. For example, you could add push notifications to stay in touch with customers and offer tickets or online packages that customers can buy without going through costly third parties.
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The Freedom Wallet allows small businesses to up their game and capture more online loyalty, which will be a critical metric in a fast digital and mobile world. From beauty salons to coffee shops, business owners and entrepreneurs now have access to technology and experiences once reserved for companies and organizations with the deepest pockets.
Working with Fuse and creating the Freedom Wallet has enabled Bitazza to let anyone create an ecosystem. To date, thousands of wallets have been created by end users, with more than 100 thousand transactions completed for under $0.01 on Fuse Network.
From communities based around NFTs to protocols running economies, blockchain demonstrates an excellent tool. Bitazza is bringing this into real-life experiences, businesses, and events - helped by Fuse technology.
Gallery
Getting started
GitHub Docs
Check out our fully open-source wallet stack on Github, fork it, and create your wallet and start accepting Web3 payments.
Book a meeting
Want a special consultation or have some specific questions before getting started, let us know!
